Free includes keyword lookups and listing reviews. Connect your own shop for AI copy reviews. Reviews cover text, not photos.
New AI drafts use one Premium planning action. You review and copy any changes into Etsy yourself.
An existing listing, a practical next step
Find the issue. Make the change. Check it again.
Try this fictional listing. See the review, apply the sample edits and compare the result. Your own listing stays yours to review and publish.
Demo listing · fictional product
A clearer mug listing, one useful change at a time.
See the copy, the reasons for each suggestion and the details worth keeping.
Original sample
Facts supplied for this demo
One glazed ceramic mug
Regular: 350ml · Large: 450ml
Sage green or warm cream
Required Etsy size and colour dropdowns
The size and colour choices are already covered by the listing controls. No extra “how to order” paragraph is needed.
The listing copy
Text review
Title 83/140 characters
Gift for Her, Gift for Him, Gift for Her, Coffee Lover Gift, Sage Green Ceramic Mug
Description
A lovely gift for anyone who enjoys a quiet moment with a cup of tea. Glazed ceramic in sage green or warm cream. Available in two sizes. One mug per order.
Tags
13/13 used · 12 distinct
ceramic mug
sage green mug
coffee cup
tea mug
pottery mug
mug for her
mug for him
kitchen drinkware
green pottery
cream coffee mug
tea lover gift
everyday mug
Ceramic MugDuplicate
What to improve
3 suggestions
1
Lead with what the buyer is getting
“Ceramic mug” is buried after several gift phrases. Name the item first and keep the useful choices.
2
Make the size names meaningful
Regular and Large are valid choices, but their capacities help a buyer understand the difference. Add the confirmed measurements.
3
Replace the repeated tag
“ceramic mug” and “Ceramic Mug” are the same tag. “large ceramic mug” adds a real option without using another duplicate.
✓
Keep the existing choice controls
Size and colour are required Etsy dropdowns in this demo. Buyers already choose there; the review does not ask you to repeat those instructions.
A personalised leather travel journal has a story to tell. Buyers also need the specifics: its size, blank pages, refillable insert and engraving options.
This example shows how those details become readable copy and a varied set of candidate tags. Each tag fits Etsy’s 20-character limit.
The helper uses your confirmed details, researches the surrounding Etsy listings and flags information you still need to check.
Personalised Leather Travel Journal, A5 Refillable Notebook with Initials
An editorial example based on the product brief below. These are candidate phrases, without measured search volumes or ranking claims.
13 tags · click one to copy
Read the full description
Keep the places, people and small details of a journey together in a leather travel journal. The hand-stitched brown leather cover holds an A5 notebook, with a leather tie to keep it closed between entries. Choose optional engraved initials to make it your own.
WHAT YOU RECEIVE
One brown leather journal cover with one removable A5 insert. The insert contains 160 blank pages (80 sheets), ready for travel notes, daily reflections and ideas. There are no printed prompts or ruled lines, so you can arrange each page your way.
MAKE IT PERSONAL
The cover can be engraved with up to three initials, or left plain. Add your own initials for a notebook to take on your next trip, or choose the recipient’s initials for a personal gift.
KEEP THE COVER, START A NEW CHAPTER
When the notebook is full, remove the insert and replace it with a compatible A5 refill. Your completed pages can be kept separately while you continue using the same leather cover. One insert is included with this journal.
Use it to record a weekend away, keep notes along a longer route or make space for a little writing each day.
Product facts used in this example
A travel journal with a hand-stitched brown leather cover and a leather tie closure. Includes one removable A5 insert with 160 blank pages (80 sheets). The insert can be replaced when full. Optional engraving of up to three initials on the cover. Sold as one journal with one insert.
Care, ordering and dispatch details are deliberately left for the maker to confirm. This is a teaching example, not a listing ready to publish unchanged.
How it works
Start with the product you actually sell.
Give it the facts.
Start with an Etsy listing, a new product or a saved project. Keep details, dimensions and licensing credits accurate. Connect your own shop for AI copy reviews.
Inspect the research.
Compare your tags with relevant alternatives, estimated monthly searches and available history. Words in a low-volume phrase can still be useful. Choose for product fit as well as numbers.
Save a clean draft.
Review the title, description and 13 tags. Save the draft in My listings, then copy your changes into Etsy when ready.
Keyword research with context
Choose words that describe your product.
Our Etsy keyword research tool compares modelled Keyword Tool estimates, related phrases and available monthly history. Choose terms that describe your item and how buyers might find it.
Use relevant keywords naturally in the title, opening description and tags. Search figures are estimates; improved wording does not guarantee a ranking or sale.
A useful keyword can also inspire a new product. Explore a distinctive combination in Crossover Lab, or start with the product research tool.
Before you start
Do I need to complete a build guide first?
No. Start with any product in Listing helper, or open it from a saved project and keep the draft there.
Can I try it without Premium?
Yes. Free includes 5 keyword lookups a day, saved keyword lists and listing checks. Connect your shop for AI copy reviews.
The helper aims for clear titles, useful descriptions and 13 relevant tags within Etsy’s limits. Check the facts, category, attributes and listing suitability.
No. Review and copy your draft, then make your changes in Etsy yourself.
Check your price
Make room for the cost of your work.
Account for materials, packaging, postage and time. Our free Etsy fee & profit calculator estimates fees, profit per item and a break-even price in your supported currency.